Press Releases & Announcements

Now Hiring! Senior Media Buyer & Digital Media Buyer/Strategist

Want to join our team? Send qualified resumes to info@spurriergroup.com!

Senior Media Buyer

Job description

We are seeking an experienced traditional media buyer to add to the Spurrier Group senior level team. Spurrier Group is a growing research, strategy and media firm. We work with regional, national and international agencies and clients and buy media in the primarily in the U.S. but also in China, Japan, Germany, UK, Mexico and Canada. We provide excellent benefits and work environment and are looking for experienced media buyers to support our brand of Performance Media across all channels. Spurrier Group has recently won several large new accounts and is staffing up with experienced professionals to round out our team.

Responsibilities:
• Work with planner/strategist to determine best tactics for target audience
• Provide costs, avails for planning purposes
• Work with media reps to ensure access to a variety of placement options – best tactic, price, service, etc.
• Project ratings, negotiate buys including value add, complete match reports and post-buy analysis
• Provide updates on placements including any recommendations for optimizations
• Keep up to date on market trends and inform team

Qualifications:
• Min 3-5 years of experience with broadcast, OOH and print buying including:
• International buying experience not required but a nice bonus
• Helpful to have digital experience – understand the jargon and how it relates to all areas of media
• Must be familiar with STRATA, SBMS, Nielsen data, SQAD and Basecamp or similar project management system
• Experience with client contact and ability to present buys, answer questions, provide ideas on tactical execution
• Subject matter expert in one or two areas and the desire and ability to continue learning about changes in the industry – will need to be able to share with planning team and help provide direction and input – requires meeting with industry reps on a regular basis and informing team of any new learnings
• Must be self-motivated, efficient and pay strict attention to process, deadlines and goals
• Must be solutions oriented and work with team to determine how to best meet client’s needs
• Must be able to work with others in a collaborative fashion – must understand how this role fits in and affects all other roles

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Send qualified resumes to info@spurriergroup.com.

Digital Media Buyer/Strategist

Job description

Spurrier Group is a performance media company that provides three service lines including research, strategy and media. We rely heavily on highly optimized and KPI driven campaigns. We work with local, regional and global agency partners and plan and buy media locally nationally and internationally.

Spurrier Group has recently won several new business accounts and we are adding staff to our Media Intelligence Team. We are in the market to hire an experienced digital professional who understand the value of the full funnel consumer journey and the role and value that the digital and social elements play in this process. In this position, the Digital Planner/Buyer is responsible for day to day management, related deliverables and client communication of each account that they will be assigned to work on.

Responsibilities:
• Manage all aspects of programmatic display, video, mobile, and social advertising campaigns from discovery to reporting
• Social Planning and Implementation working with Planning Director and Senior Buyers on the team
• Be an “expert” on all Facebook, Instagram, YouTube, LinkedIn offerings and opportunities including: all ad units, targeting options/providers and inventory sources
• Oversee partnerships with social platforms, API partners and other related vendors
• Maintain a deep understanding of client business goals and marketing objectives, translating them into digital objectives/strategies
• Prepare and present strategic media recommendations to client, including objectives, strategy, rationale, and all backup materials
• Design and implement or oversee implementation of single and multi-variant tests to increase campaign efficiency
• Provide data analysis for reporting and optimizing advertising campaigns
• Provide analysis, insight, and expertise for clients on their products and offerings
• Keep abreast of current events, social/digital media trends and any target market industry trends that impact business

Requirements
• Bachelor’s degree, 4+ years of related experience
• Adherence to tight deadlines while delivering required work
• Extremely detail-oriented, with clear and proven organizational skills
• Excellent skills in MS Office, particularly Excel, PowerPoint, Word and Outlook
• STRATA software experience is a plus
• Superior written and verbal communication skills and outstanding presentation abilities
• Thorough understanding of online marketing and proven ability to assist clients with online campaign planning
• Thorough understanding of marketing new media techniques including bought, owned and earned media (paid search, SEO, social media, display media).
• Ability to defend creative and strategic work that meets or transforms our client’s business and needs
• Ability to represent and promote Spurrier Group in a professional manner and demonstrate value added service to clients

To print this job posting, click here.

Send qualified resumes to info@spurriergroup.com.