25th Anniversary

An Open Letter

As a woman-owned business, started in the 1990’s and fortunate enough to still be growing and excelling in our craft, the team at Spurrier Group feels blessed to be able to celebrate 25 years of providing research, strategy, and media services to clients of all sizes in local, regional, national and international markets.  We have had some of the best clients and agency partners that any company could hope to work with, and still do.  We are deeply grateful. 

To celebrate our 25th anniversary and to share in our combined success, Spurrier Group is donating $25,000 each to ten amazing charities that are near and dear to us.  We are all so fortunate to work in this industry and this is a chance for us to celebrate by giving back to those that could benefit. 

We have opted to mark this landmark anniversary in this way so that we can shine more light on these non-profit organizations, use our platform to highlight their mission, and spread awareness to others in our business as a way of showing how thankful we are for what we have and for what we get to do each day.

Thank you to our clients. Thank you to our creative agency partners. Thank you to Richmond, Virginia for being the most amazing place to live and to have a business. Lastly, thank you to all of the fantastic people that have worked at Spurrier Group over the past 25 years.  It is truly an honor to be able to give back.


Donna Spurrier Signature

Charity Resources



It’s that time of year again. The summer flew by, and school is in session. This September we are highlighting Scholarship America, the nation’s largest nonprofit, private scholarship organization.

For over 60 years, Scholarship America has held true to their mission of helping ALL students pursue and achieve a higher education. They stand on the core principle of equity by advocating for all students, regardless of ethnicity or economic background. Respect and inclusion are the cornerstones of their culture, with an ongoing commitment that there is always room to do more. 

In addition to working with more than 1,300 partners to provide scholarships and emergency grants, their initiatives include Dollars for Scholars, a coalition of local, community-based scholarship organizations, Families of Freedom Scholarship Fund, which provides assistance for dependents of those impacted by the September 11th attacks, and the Dream Award, a multi-year, performance-based scholarship fund targeted toward students who have overcome adversity to start higher education, but who face financial barriers to finishing. In 2021, Scholarship America awarded over 73,000 scholarships totaling $260 million, and gave $5.3 million in emergency aid to more than 4,000 students.

Perhaps the charity’s founder, Dr. Irving A. Fradkin, said it best: “The most valuable asset this country has is not gold or oil, but the minds of young people.” In continued celebration of our 25th Anniversary, we are donating $25,000 to Scholarship America for education for every student. 

To learn more about their resources and scholarships or to donate, please visit www.scholarshipamerica.org

Prevent Child Abuse America/Families Forward Virginia.    

The second nonprofit we are featuring this month is Prevent Child Abuse America. For 50 years, they’ve led changes to social norms that prevent child abuse and neglect before it happens. As the largest child abuse prevention organization, their success relies on a national network of state chapters and nearly 600 program sites that provide parents and caregivers a wide variety of services and resources within their communities. 

Prevent Child Abuse America not only handles the issues of abuse and neglect, but also prevention strategies based on scientific research. This information is then put into action by raising awareness and advocating for policies at the national, state, and local levels. 

Today, we are donating $25,000 to our local PCAA chapter, Families Forward Virginia, so that they can help disrupt cycles of child abuse, neglect, and poverty by strengthening Virginia’s families and communities. Families Forward works with 51 local affiliates and oversees programs such as CHIP of Virginia, Healthy Families, Circle of Parents, and Parents as Teachers, just to name a few. They deliver countless resources for families in need of support, education, and advocacy. Our donation will directly aid in their ability to expand programs, increase education to parents, and grow the reach of child abuse prevention.

**To find your local chapter, visit https://preventchildabuse.org/where-we-work/

To discover ways to donate, learn more about PCA America, or for resources, please visit:




For almost 40 years, the National Center for Missing & Exploited Children has been the go-to resource center for information involving missing children. Their toll-free hotline (1-800-THE-LOST) has taken more than 5 million calls and has assisted in the recovery of more than 350,000 children. 

Their reach is expansive. In addition to finding missing and abducted children, NCMEC also aims to defeat child sex trafficking and online child exploitation, which is having a widespread impact. They also provide preventative safety programs like NetSmartz and KidSmartz for families and professionals by providing education on how to handle a variety of situations, real-world safety, and how to protect a child as they start to use technology. 

For the month of August, we will be highlighting two vital non-profit organizations that aim to keep children safe. Today, we are donating $25,000 to the National Center for Missing & Exploited Children. Donations directly support the programs that provide resources to children, families, law enforcement, and social service agencies. 

**For more resources or to donate to NCMEC’s relentless mission to children’s safety, please visit www.missingkids.org.

Hope for the Warriors Logo

Given that today is Independence Day, we couldn’t think of a more appropriate time than now to share our first charity that we are highlighting for our 25th Anniversary.

Hope for the Warriors is a national non-profit organization that provides assistance to combat wounded service members, their families, and families of those killed in action. They also provide comprehensive support programs for service members, veterans, and military families.

Hope for the Warriors was founded in 2006 by military families as they witnessed the devastating effects that war imparts on service members and their families. Their programs are comprehensive and reflect that many factors can impact a service member’s life like community, employment, health, as well as life’s transitions. They can provide anything from urgent or long-term wellness care to reintroducing a beloved sport or hobby to injured veterans. Hope for the Warriors is grounded in family values and its leadership remains in the hands of combat veterans and military family members.

Today, on July 4th, we are thanking our veteran and active U.S. military service members by donating $25,000 to Hope for the Warriors in hopes that we can make a difference in the lives of those who do so much to keep us safe.

**For more resources, information, or to make a donation of your own, please visit www.hopeforthewarriors.org.